Key Marketing Dates & Events – May 2025

May is a golden month for digital marketing – packed with seasonal change, bank holidays and awareness days that offer creative opportunities to connect with your audience. Planning ahead is key, so here are the standout dates to pencil in for your May marketing campaigns.

Key Dates to Note:

1st May – Local and Mayor Elections: A perfect day for community-driven or locally conscious brands to promote civic engagement.

4th May – Star Wars Day (#MayTheFourth): Popular with pop culture fans – ideal for quirky or themed social campaigns.

6th May – Early May Bank Holiday: Weekend campaigns, leisure promotions, or 'treat yourself' content work well here.

12th May – International Nurses Day: Great for brands in healthcare, wellness, or those wanting to celebrate frontline workers.

17th May – International Day Against Homophobia, Biphobia & Transphobia (IDAHOBIT): Show your support for diversity and inclusion.

27th May – Spring Bank Holiday: Another prime opportunity for retail and hospitality promos.

Marketing Tips for May:

• Build campaigns around long weekends.

• Align your content with social good and inclusive values.

• Use trending hashtags to amplify your reach.

Need help building a May campaign that hits the mark? Get in touch for strategy, design and social media support.